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The Marketing Consultancy

2026

A complete brand identity and web presence for a New Zealand marketing strategist and business mentor. Features an expressive editorial design with animated interactions, custom cursor effects, and scroll-triggered animations. The project extended beyond the website to include coordinated business cards and email signatures, delivering a cohesive brand system.

The Marketing Consultancy
Donna Yeats is a marketing strategist and business mentor with over 30 years of experience. When she launched The Marketing Consultancy, she needed a brand and website that felt as energetic and distinctive as she is, not another templated consultant site. What We Built We designed a bold, editorial-style website with a vibrant colour palette and expressive typography that creates strong visual hierarchy without feeling corporate. Subtle interactive details reward exploration: a custom cursor that trails the mouse, content that fades in as you scroll, photo strips that tilt on hover, and animated marquee banners that reinforce the brand messaging. The site covers Donna's three service areas (marketing strategy, business mentoring, and community growth), each with its own dedicated page. The homepage features a compelling case study highlight from the New Plymouth Club, where membership grew from 3,500 to 12,500 in just 18 months. Beyond the website, we designed coordinating business cards and an HTML email signature, giving Donna a complete brand system that carries through every touchpoint. The Result Donna now has a cohesive brand identity across digital and print. The website captures her personality, guides visitors through her services, and creates a memorable first impression that stands apart from generic consultant sites.

Technical Architecture

Branding Web Design Animation Marketing Editorial Design

Gallery

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